Tuesday 21 May 2013

Bog in a Bag! As seen on Dragons Den!

BoginaBag (Bog in a Bag) is a unique portable toilet that is extremely light weight, portable and very robust. It provides the owner with a solution to that age old question of needing to go and having nowhere to go! It folds out as a seat in all places, but when nature calls you then remove the cover insert one of our specially designed degradable bags, relax and relieve yourself.






In 2008 Kate Castle was camping in Dorset. Lying awake and desperate for a pee she decided there must be a better option than having to trek across a dark campsite to a toilet block. On her return she began hunting around for a portable toilet. Dismissing the bulky chemical based options she decided it was time to come up with a better alternative.


It took two years to get the product to market but by 2010 BoginaBag was selling well and receiving some fantastic press. Keen to move the product forward Kate took the decision in 2011 to enter the "Dragons Den." After a two hour grilling and three offers she walked away with a new business partner and the dragon she wanted. Theo Paphitis joined the Boginabag team in late 2011 and work began on new product lines and the international market. In 2012 a new umbrella brand emerged "Gear to Go" that would encompass all new lines. 2012 also saw the company receive two small business awards and Kate continues to feature in business publications and lecture on taking a product from idea to market. See the Invention workshop tab for more information on this.
BoginaBag, the unique portable travel toilet, was designed and developed with the help of Innovate Product Design Ltd.
www.innovate-design.co.uk










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