Tuesday 21 May 2013

In the Press!

Dragons FIRED UP over Kate's Invention!

AN inventor has secured the backing of a millionaire television businessman for her new portable toilet.
Kate Castle, 35, took her BoginaBag idea onto hit BBC show Dragon’s Den in the hope of landing a much-needed investment.
The innovation at first glance looks exactly like a standard camping chair, but a cover over the top can be removed to create a toilet-seat.
Degradable bags can then be used to cover the BoginaBag, making a lightweight and portable loo – perfect for camping trips and festivals.
It was an idea that soon sparked a bidding war between the dragons – with Deborah Meaden, Hilary Devey and Theo Paphitis all putting in offers.


Women Empower Women. Our successful female entrepreneurs and customers have joined force to tell us of their ambitions and the challenges they've overcome to grow their businesses of today. Mumpreneur Kate Castle established her product Boginabag in 2008 and won the the investment from the Dragon Theo Paphitis at the BBC programme Dragons' Den. She has since then created a growing collection of outdoor products and rebranded the company as Gear To Go.

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The Dragons' Den winner Kate Castle, Founder of BoginaBag, initially wanted to find a manufacturer based in the UK to produce her portable camping toilet product. After it's proved difficult, she then came onto Alibaba.com and found the suppliers, who have worked with her since to create the tailor-made product and put this new concept into reality. Kate won the investment from Theo Paphitis in Dragons' Den in summer 2011.
http://www.boginabag.co.uk/









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